Microsoft Dynamic Store Bundle
Microsoft™ Dynamic Store Bundling is a flexible, cloud-based service that allows OEMs to entitle select Microsoft Store Products to OEM devices. The ability to create real-time, differentiated offers around digital content, such as media, games, subscriptions and digital currency will decrease time to market and increase device flexibility.
This has been built by Microsoft™ and Dell™ is creating the backend infrastructure to support and utilize it for our current needs. Once the infrastructure is in place, Dell will then sell bundled PC software offers; the first offer will be for the MS game Forza.